A male client decided to make his order elsewhere after the baker he wanted to use refused to call him "darling" or "sweetheart" when he asked for it.
According to the cake maker on Twitter, the man sent her a chat ordering for a cake. She replied to the chat in a formal way but he took offense and asked that she uses words of endearment for him. When she refused, he gave the cake deal to another baker.
Below are screenshots of the chat between the cake maker and her male client.